A guide to innovative product development
Published on January 8, 2020 – 26-minute listening
Source : here
Technology has transformed the product development cycle. Photorealistic 3D rendering makes visualizing new products easy. Your product can be near-perfect, but to be successful, the marketing, packaging, and shipping need to be at the same level. There are a lot of moving parts. Often the biggest barrier is knowing where to start, especially when your manufacturer is producing your product a world away, in a different language and culture.
Kyle Handfield knows exactly where to start. His company, Ventrify, leads brands and inventors through the entire product development cycle using a nine-step process starting with discovery and culminating with shipping.
A guide to innovative product development
Authors of the podcast
Laurier Mandin
CEO, Graphos Product | Canada
Kyle Handfield
CEO, Affinity | Founder and Director, Ventrify | Canada
Related services – Executive Programs and Training
- Product Development and Management – How to develop the successful product: From dream to reality.
- MODULE 03 – Planning & Roadmap: How to communicate a high-level vision of your product and service offering.
- MODULE 05 – Innovation & Technology: How to build and lead a culture of innovation to innovate better, faster and bolder.
- MODULE 06 – Development & Product Marketing: How to create new goods and services for success in a fast-changing world.
- MODULE 07 – Financing & Investment: How to ensure your investment addresses market opportunities and customer needs.
- MODULE 08 – Prototyping & Industrialisation: How to prototype, test and produce to meet customer expectations.
Categories
Product Development
Tags
Product Manager