A guide to innovative product development

Published on January 8, 2020 – 26-minute listening

Podcast in English

Source : here

Technology has transformed the product development cycle. Photorealistic 3D rendering makes visualizing new products easy. Your product can be near-perfect, but to be successful, the marketing, packaging, and shipping need to be at the same level. There are a lot of moving parts. Often the biggest barrier is knowing where to start, especially when your manufacturer is producing your product a world away, in a different language and culture.

Kyle Handfield knows exactly where to start. His company, Ventrify, leads brands and inventors through the entire product development cycle using a nine-step process starting with discovery and culminating with shipping.

A guide to innovative product development

by Laurier Mandin | Product: Knowledge

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