Should your sales team sell features before they exist?
Published on January 5, 2020 – 32-minute listening
Source : here
Are you a B2B product leader wondering how you can help the sales team achieve their targets while not backing your product team into corner? In this episode, five experienced B2B product leaders share their best strategies and techniques to enable their sales teams to meet customer needs and achieve quotas while protecting a discovery-led, agile product development process.
Should your sales team sell features before they exist?
Authors of the podcast
Hope Gurion
Product Leader and Team Coach, Fearless Product LLC | USA
Ben Newell
Product Director, Stitch Fix | USA
Margaret Jastrebski
Chief Growth Officer, Table XI | Cofounder and CEO, Walkshop | USA
Stefan Radullian
VP Product Management, Diligent Corporation | Austria
Laura Marino
Chief Product Officer, TrueAccord | USA
Troy Anderson
CPO and CTO, Schlesinger Group | USA
Related services – Executive Programs and Training
- Product Development and Management – How to develop the successful product: from dream to reality.
- MODULE 03 – Planning & Roadmap: How to communicate a high-level vision of your product and service offering.
- MODULE 06 – Development & Product Marketing: How to create new goods and services for success in a fast-changing world.
- MODULE 07 – Financing & Investment: How to ensure your investment addresses market opportunities and customer needs.
- MODULE 09 – Training & Support: How to align your employees and partners for successful launch.
- MODULE 10 – Product Launch: How to ensure your next product and service launch drives growth.
Categories
Product Launch
Tags
Product Manager
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