Article 1 – Introduction

Last updated on June 1, 2021.

Welcome to our website!

Dear client,

Thank you for visiting our website. We hope you enjoy learning more about ALPROCKET, our products, and our services.

Website www.alprocket.com is owned and used by ALPROCKET, a company providing services and training to board members, CEOs, executives and managers, entrepreneurs, and professionals.

ALPROCKET (collectively, « ALPROCKET » and « we » and « us ») understands how important your privacy is to you. We are committed to respecting your privacy and protecting your personal data, including any personally identifiable information in accordance with the law.

The term « USER(S) » refers to any person browsing our website, including its sub-domains, and accessing any available.

This Privacy Policy describes how we process, use, and protect your personal data. That includes any eventual transfer of your data, in connection with ALPROCKET’s business activities, such as conferences and events, training, and workshops.

ALPROCKET conducts its activities in accordance with European data protection and data security laws. In the following paragraphs, you will find out more about and how we handle it.

Personal data within the meaning of Art. 4 of the European Union’s General Regulation on Data Protection (GDR) or, as the case may be, within the meaning of Art. 3 of the Federal Data Protection Act (DPA) is all information relating to an identified or identifiable natural person, e.g. name, address, e-mail address, etc.

Please also see our Terms of Use to learn more about our online terms and policies in general.

Article 2 – Acceptance of the privacy policy

By browsing our website or using our services or by providing us with your personal data, you acknowledge that you have read and understood our Privacy Policy and Terms of Use, and agree to be bound by them and to comply with all applicable laws and regulations.

This Privacy Policy will apply to any use of or visit to our website and any subsequent dealings with ALPROCKET. It details the conditions under which ALPROCKET may collect, hold, use and safeguard information about you, as well as the choices you have in relation to the collection, use, and disclosure of your personal data.

This privacy policy is translated into two languages. The French version shall be binding in the event of any inconsistency.

Article 3 – Visit of our website

If you use our website solely for information purposes, i.e. if you visit it without providing us with information in any other form, we collect only the data transmitted by your browser to our server. During your visit to our website, we collect the data, which is technically necessary to enable you to view our website and to guarantee its stability and security.

When you register on our website (newsletter, conferences, training courses, workshops, information, e-mails, etc), you will be asked to provide us with a certain amount of information such as your personal and/or professional contact details.

When you browse and interact with our website or emails, or use certain services, we use automated data collection technologies to gather certain information about your actions. This information is captured using automated technologies such as cookies. It is also collected through external tracking services such as Google Analytics or Google AdWords.

Thus, by browsing our website and communicating with us electronically, we ask for your express consent to allow us to collect and use this personal data. This personal data will only be used for the purposes for which you have provided it to us.

Article 4 – Use of data

ALPROCKET uses your personal data for:

• Satisfy your requests for information,
• Process your requests to participate in conferences and events,
• Personalize the content you view or receive on our website,
• Propose adapted content that better suits your interests,
• Analyze your preferences and habits,
• Personalize your experience on our website,
• Evaluate and improve our products and services (training, workshops, consulting, etc),
• Send information about our services and promotional offers,
• Request to participate in studies,
• Distributing newsletters and customized mailings (Newsletter),
• Analyze the performance and operation of our site,
• Detecting fraud, monitoring the use of our website,
• Enforce our terms of use,
• Comply with all applicable laws,
• Implement ALPROCKET’s contracts,
• Achieve other goals.

Your data may also be used as part of the development of our partnerships to test your interest in creating new services, products, or activities based on elements of your profile, your areas of interest, or your use of our website.

Article 5 – Data processing

When we refer to the processing of your personal data in this data protection declaration, we mean any processing of your personal data. For example: the collection, storage, management, use, transmission, disclosure, or deletion of your personal data.

In addition, we may also use service providers to respond to your request, if this is necessary for the processing of your inquiry. The service providers we appoint are carefully selected and are bound to comply with our instructions. We do not pass on any of your personal data to third parties.

If when purchasing a product/service you choose an online payment option (purchase by credit card), the payment is made via an online payment system of the corresponding supplier. The processing of personal and payment data takes place in this case directly via the vendor of the respective payment system. We do not have any access and do not store your payment data. Please note that in such a case, the privacy policy of the provider of the online payment system is applicable.

Article 6 – Data protection

ALPROCKET applies all appropriate technical and organizational measures to protect and ensure the accuracy of the personal data stored. Our data protection policy is closely based on recognized international standards and is regularly reviewed and modified as necessary to meet business needs, changes in technology, and legal requirements.

We retain your personal data for as long as we deem necessary or appropriate to ensure compliance with applicable laws or as long as it is necessary for the purposes for which it was collected. We will delete your personal data as soon as it is no longer needed and, in any event, at the end of the maximum retention period set by law.

Only authorized employees and third-party service providers of ALPROCKET have access to your personal data, and these employees and service providers are required to treat this information as confidential.

Despite these precautions, ALPROCKET cannot guarantee that unauthorized persons will not obtain access to your personal data. Complete protection of the data against access by third parties is not possible.

It is also your responsibility to ensure that the computer you are using is adequately secured and protected against malicious software (Trojan horses, computer viruses, and worms). You should be aware that without security measures, a secure configuration of your web browser, and up-to-date anti-virus software, there is a risk that the data and passwords you use to protect access to your data could be disclosed to unauthorized third parties.

Article 7 – Data transmission to third-parties

ALPROCKET provides links to other websites in order to allow you to access other interesting information. If you access other websites using the links provided, the operators of these websites may collect your personal data. You should check that the data protection policies of these third-party sites are suitable for you before providing your personal data.

ALPROCKET cannot be held responsible for the activity or data protection conditions of such third-party sites.

In order to comply with applicable laws and regulations, ALPROCKET may transmit or disclose your personal data at the request of a court of law or by order of the competent authorities, or pursuant to other legal obligations to protect and defend our rights or property, to prosecute and detect illegal activities.

If a service provider and a subcontractor are located in a country whose data protection laws do not guarantee the protection of personal data comparable to that of Switzerland, ALPROCKET contractually commits these service providers and subcontractors to respect the Swiss level of data protection.

For a feature to be operative (for example: downloading a PDF file, sending a web page, or a newsletter), we may need to collect your email address.

Our main hosting provider is located in Switzerland. This provider is bound by a contract that guarantees and requires that it acts upon ALPROCKET’s request and implements all technical measures necessary to guarantee the security of your personal data.

If ALPROCKET were to be acquired by or merged with another company, including in the context of a bankruptcy, we could then share your data with them.

If you provide us with your employer’s contact details as your billing address, you expressly authorize us to provide your employer not only with the information required for billing purposes but also with other training-related data.

In addition, in the event of a reorganization, merger, sale, joint venture, assignment, or other transfer or disposal of all or part of our business, we may disclose or transfer your personal data. Such use will be subject to the terms of use and privacy policies applicable to those sites.

Article 8 – Use of cookies

Our website also uses so-called cookie technology. A cookie is a short text file that is stored on your devices, such as a laptop or tablet, or smartphone, when you use one of our web pages.

Cookies cannot run programs or place viruses on your computer. The cookies we use only serve to make our overall offer more user-friendly and to obtain statistical data on the use of our website.

This website uses 2 main categories of cookies:

• Session or temporary cookies,
• Permanent or persistent cookies.

Permanent or persistent cookies remain on your device (computer, tablet, smartphone, etc) until you have manually deleted them or they have been deleted automatically. We use permanent cookies only for analytical purposes.

Session or temporary cookies, on the other hand, remain on your device until you close your browser when they are automatically deleted. They enable us to recognize your device when you visit our website again.

In general, ALPROCKET uses cookies for the following reasons:

• Cookies that are only necessary for the proper functioning of a tool or to enable you to use the services we provide,
• Those that provide us with data relating to the use of our tool and its performance. We use this data to improve our products and services,
• Cookies used to personalize your experience of browsing our tool. They store information relating to your choices of text size, language, and screen resolution,
• Those placed by third parties to improve services (cookies linked to or deposited by social networks) or to offer advertisements.

We use this data to analyze our customers’ behavior with certain products and services in order to establish non-personal interest groups and to be able to offer advertising and content better suited to these interest groups.

We use cookies to facilitate your access to the services and to analyze traffic and usage and identify malfunctions of our website and services. It also allows us to improve your experience and the design and content of our website.

For the operation of the website, we may collaborate with other companies that place cookies on our website. These companies help us to manage the website and offer additional products and services. The use of these technologies by these third parties is then subject to their own personal data processing conditions and is not covered by the privacy policy.

To learn more about cookies, you can visit All About Cookies or Your Online Choices where you will find additional information on behavioral advertising and online privacy.

You can configure your browser settings according to your requirements and refuse third-party cookies or generally all cookies. Please note that a general deactivation of cookies may result in functional restrictions on our website.

Article 9 – Use of Google Analytics

Our ALPROCKET website uses Google Analytics, a web analytics service provided by Google Inc. (« Google »). Google Analytics uses cookies, which are text files placed on your computer, to help the website operator evaluate your use of the website, to compile reports on website activity for website operators, and to provide other services relating to website activity and internet usage. ALPROCKET is able to evaluate the behavior of USERS on our website and to use the collected statistics to design a more interesting offer.

You can refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that by doing so, you may not be able to use all the features of our website. By using our website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

Further detailed information about Google Analytics and data protection can be found at the following addresses: Tools Google, Marketing Platform Google.

Article 10 – Use of Google AdWords

ALPROCKET uses Google AdWords on its website and conversion tracking in order to compile statistics on the use of our website and to analyze them in order to optimize our offer. Google AdWords saves for this purpose a cookie on your terminal as soon as you access our website by clicking on a Google ad. These cookies expire after 30 days and do not allow you to be identified. If you visit the ALPROCKET website and the cookie has not yet expired, Google AdWords and the client can detect that the USER has clicked on the ad and has been redirected to this page.

The information collected using conversion cookies is used to compile conversion statistics for Google AdWords customers who use conversion tracking. Google AdWords customers know the total number of USERS who clicked on their ad and were redirected, via a conversion tracking tag, to an affiliate page. However, ALPROCKET does not receive any information that could personally identify USERS.

If you do not wish to participate in the tracking process, you can reject or disable conversion tracking cookies by setting your browser to block cookies.

Below you’ll find Google’s privacy information about tracking conversions: Policies Google.

Article 11 – Links with social media

Our website pages use social plugins such as LinkedIn, Twitter, YouTube, Facebook, and Instagram. These plug-ins are indicated by their logo.

We also receive profile data when you use a social networking feature on our website or interact with us through one of these social networks.

This may include basic account information (e.g., your first and last name, email address, gender, birthday, city of residence, profile picture, USER ID, friends list, videos, public messages, etc) and any other information or activity that you allow the third party social network to share.

The data protection policies of the relevant social media platform operators apply to the collection and storage of your data and to the manner and purpose of use by those platform operators.

For information on the purpose and scope of the collection of your data and the further processing of your data by the service providers, as well as on your rights to protection of your privacy and your options for deleting data, please refer to the data protection declaration of the service providers concerned.

Article 12 – Newsletter and other mails

The ALPROCKET Newsletter contains news, offers, and other information. By subscribing to the Newsletter, you will receive personalized information about products and services, suggestions for participation in conferences, workshops, and surveys. To receive the electronic newsletter, simply enter your e-mail address.

Article 13 – Contact form

If you have any questions whatsoever, you can contact us using the form on our website. Please enter a professional and valid e-mail address, your first and last name, your ZIP code, and your telephone number so that we can identify you and answer your request. You can provide further information on an optional basis. Your data will be processed on the basis of the consent you have freely given when you contact us.

Article 14 – Survey and campaigns

If you participate in surveys and campaigns, ALPROCKET processes your personal data for the purposes indicated in the consent. The data collected concerns questions about the purpose as well as additional socio-demographic information about you. You can participate without identifying yourself unless this was part of the consent.

The personal data collected is not associated with any personal data that you may have already provided to us. The personal data collected in the context of the surveys are only used internally by ALPROCKET.

The exploitation of data our product offerings and services to customer needs. In addition, the processing of the data makes it possible in particular to analyze the market, to determine the interest in our products and services, and thus to draw conclusions in order to adapt them to needs.

Data from this context will be deleted as soon as it is no longer necessary to keep them unless there are legal obligations to store them or limitation periods must be observed. As a general rule, they will be deleted at the latest after two years.

Article 15 – Data of payment

If you use the website in exchange for any form of payment, you will transfer to ALPROCKET data relating to your payment, regardless of the means chosen.

In order to ensure compliance with security and legal standards, any payment made through the website may be delegated to a third party, in particular, if you choose to pay by credit card. The data that may be collected in this context include bank references, name of the account holder, card number, account number, expiry date, etc.

If you choose to pay by invoice, this information is not required. You will only transfer to ALPROCKET your name, first name, address, telephone number, and e-mail address.

The processing of these data is justified by the execution of the contract between the USERS and ALPROCKET.

Article 16 – Data transmitted by the employer

When you participate in an event or conference or a workshop or training in the context of your employment, it is highly likely that personal data will be communicated directly by your employer. In this case, your employer is solely responsible for informing you and for doing so with your consent.

Article 17 – Security and confidentiality

ALPROCKET uses standard technologies and security measures, rules, and other procedures to protect your personal data from unauthorized access, misuse, disclosure, loss, or destruction.

Only authorized employees and third-party service providers of ALPROCKET have access to your personal data, and these employees and service providers are required to treat this information as confidential. Contracts have been concluded with these third-party companies that have access to your personal data, in order to guarantee the security of your data.

Despite these precautions, ALPROCKET cannot guarantee that unauthorized persons will not obtain access to your personal data.

It is also your responsibility to ensure that the computer you are using is adequately secured and protected against malicious software (Trojan horses, computer viruses, and worms). You should be aware that without security measures, a secure configuration of your web browser, and up-to-date anti-virus software, there is a risk that the data and passwords you use to protect access to your data could be disclosed to unauthorized third parties.

Article 18 – Data retention period

ALPROCKET keeps the personal data, as long as necessary, for the duration of the professional relationship concerned. We may also retain personal data for longer than the term of the business relationship if we need it to protect us from legal action, or to provide new and better services, or to use it for analysis or historical record-keeping purposes.

This means that we may retain your personal data for a reasonable period of time after you stop using the services or the ALPROCKET website.

Anonymous information (including in particular data collected through the use of cookies) can be stored without any limit. Please note that the deletion of your personal data by the operator of the social media platform (LinkedIn, Twitter, YouTube, Facebook, and Instagram) is governed by the data protection policy of the operator of the social media platform.

After this period, we will delete your personal data without having to inform you. Any personal data that is no longer required will be erased and destroyed in a secure manner.

We remind you that you have the right to have your personal data deleted at any time.

Article 19 – Desinscription

If you have subscribed to the newsletter, or if you receive information for training and workshops, or invitations from ALPROCKET to participate in surveys, events, or conferences and no longer wish to receive messages from us, please write to us using our contact form to no longer receive any communication from ALPROCKET.

Article 20 – Responsabilities

The content of our pages has been prepared with the greatest care. We make no claim to the accuracy, completeness, and topicality of the contents of this site and exclude any liability in this respect.

Our offer contains links to external third-party websites, the content of which we do not control. Therefore, we cannot assume any liability for these external contents. The respective provider or operator of the web pages is always responsible for the content of the linked pages.

Article 21 – Update and modification

By using our website, you consent to the collection, use, and storage of your personal data by us in the manner described in this Privacy Policy and elsewhere on our website. We reserve the right to make changes to this Privacy Policy from time to time. We will notify you of such changes by updating this Privacy Policy. If we make any material changes to this Privacy Policy that would enhance our rights regarding the use of personal data we have previously collected from you, we will obtain your consent, either by sending you an email to your registered email address or by prominently posting information about the changes on our website.

Article 22 – Your rights

As the person concerned by the data processing, you have the following rights in accordance with the legal provisions with regard to your personal data:

• Right of access,
• Right of correction or deletion,
• Right to limit processing,
• Right to object to treatment,
• Right of transferability of data.

You are entitled to assert your data protection rights at any time. You can contact us at any time at the following address if you have any questions about this or other issues relating to the subject of personal data using our contact form.

You also have the right to complain to a data protection authority about the way we process your personal data.

Article 23 – Contacts and complaints

Should you wish to exercise your rights in relation to your personal data or if you have any questions or concerns about the handling of your personal information, please contact us using our contact form. We will treat your request with care and within the limits of what is possible and reasonable.

Article 24 – Legal basis

Personal data is any information relating to an identified or identifiable natural person, e.g. name, address, e-mail address, etc.

For the processing of your personal data, we take into account not only Swiss law (Article 3 of the Swiss Federal Data Protection Act (DPA)) on data protection and its regulations, but also, as far as applicable, the general regulations (Article 4 of the European Union’s General Regulation on Data Protection (GDR)) on data protection of the European Union.

Article 25 – Jurisdiction and applicable law

All information or data, their use, and storage on the ALPROCKET websites as well as any action, tolerance, or omission in connection with the ALPROCKET websites are subject exclusively to Swiss law.

Any claim or dispute arising out of or in connection with this Policy (including non-contractual disputes or claims and their interpretation) shall be subject to the exclusive jurisdiction of the Courts of Lausanne, Switzerland.